Datasci is the third pillar of PR and comms management

The field of professional communications has been evolving for the last 100 years. When it began, with the early work of Eddie Bernays and Ivy Lee, the focus was largely on promotions. This larger communications field split into several over the years. One can argue that public relations, marketing, advertising, investor relations, etc. are all …

On a chill night (and a warm heart)

Sometimes, in the dead of summer, we forget that in a few short months, the heat will be replaced by icy winter paths – shivers, tingling faces and a chill wind blowing around the ears. What does this changeable environment mean? Being cold reminds me that I am alive. Today I was in Ottawa, walking along …

On illness, loss and identity

We begin life fresh and surprised at the sensory assault of even the limited confines of the birthing room. After that initiation into chaos, followed by the first reassuring embrace from our mother, we linger through the slow days of childhood, looking forward with anticipation to our adult years, which we think may signal freedom …

Digital and physical life?!

So I was thinking about social media and social networking and how difficult it is to get a handle on the different ways people understand them. It’s a big mashup of old school and personality and metrics that don’t mean anything and bots and fake news and broadcasters and networkers. What’s a social media strategist …

Alternative facts, social media bubbles, assortative mating/friendships and diversity

We all like to think we have a handle on what’s real — it’s natural. However, with the pervasive nature of opinion media broadcasting 24/7 on television and now on the internet, it can sometimes be hard to get a handle on the situation. This is compounded by the echo chambers of our social media …